About Opsis – Protecting CRM Investments & Driving Commercial Value
Opsis was founded on a simple belief:
Customer relationship management should be a strategic business asset. Not an increasingly expensive system.
Opsis is an advisory and delivery Microsoft partner consultancy focused on Dynamics 365 and Power Platform. We work across Sales, Customer Service, Power Pages, Marketing, Click (formerly ClickDimensions), and platform architecture, integration, ALM, and security.
The name Opsis comes from the Greek for “a clear view.” It reflects our purpose: bringing visibility, clarity and informed decision-making to complex CRM environments where value is often obscured by technical noise, governance breakdown, and short-term fixes.
Clarity must be matched by execution discipline.
Opsis also represents deep, hard-earned expertise — a clear view built on knowing what works, what fails, and how successful CRM programs are designed, governed, and scaled in the real world. Our clients engage Opsis not just to understand complexity, but because we know how to simplify it, structure it, and deliver CRM programs that perform commercially over the long term.
Our logo, a rising sun edging above the horizon, symbolises that same principle: creating perspective early, revealing risks before they become expensive, and guiding organisations forward with proven structures, disciplined governance, and confident execution rather than trial-and-error.
Too often, CRM programs begin with strong intent and capable technology, yet creeping complexity reduces value over time. Governance weakens. Customisation multiplies. Integrations grow. Reporting becomes harder. Confidence in data fades.
From the outside, everything still appears functional. Inside, cost, complexity, and operational risk quietly increase while business value erodes.
Opsis stabilises CRM programs before this complexity undermines commercial value.
Strategic CRM Advisory, Governance and Microsoft Dynamics 365 & Power Platform Delivery Built for Long-Term Performance
Opsis exists to prevent this erosion of value.
Our Focus
We help organisations design, stabilise, and optimise Microsoft Dynamics 365 and the Power Platform so they deliver measurable commercial outcomes.
Our work spans:
- Executive CRM strategy and governance
- Rescue and triage of underperforming initiatives
- Structured Dynamics 365 and Power Platform delivery
- Mentoring for senior leaders responsible for technology investment
- Executive enablement, governance capability building, and role-based training that embeds long-term CRM maturity
We don’t just deliver systems. We build the internal capability required to govern, evolve, and extract value from CRM long after implementation ends.
Every engagement is anchored in one principle:
Technology must serve business performance.
How We Work
Opsis operates at the intersection of strategy and platform.
We understand that successful CRM outcomes require more than configuration. They require:
- Clear decision-making at leadership level
- Strong governance frameworks
- Commercial trade-off discipline
- Technical depth
- Organisational alignment
Our approach combines executive advisory capability with deep Microsoft Dynamics expertise. This allows us to address root causes, not just symptoms.
We do not chase unnecessary complexity.
We do not recommend technology for its own sake.
We build structures that scale and decisions that last.
Founder-Led. Expert-Driven.
Opsis is led by Gill Walker, a globally experienced CRM strategist and former Microsoft MVP. Gill brings a rare systems-based diagnostic perspective to CRM programs, shaped by scientific training, executive advisory, and training work across seventeen countries, and more than two decades of transformation leadership.
Under Gill’s leadership, Opsis combines strategic clarity with disciplined delivery.
You can read more about Gill’s background and approach here.
Who We Work With
We work with organisations that:
- Recognise CRM as a significant business investment
- Want to protect long-term value
- Are experiencing growth, complexity, or governance challenges
- Need independent strategic guidance
- Require deep Microsoft Dynamics 365 capability
Our clients span government, not-for-profit, and commercial sectors, often in environments where accountability, regulatory compliance, and stakeholder complexity are high.
Our Commitment to CRM Value
CRM success is not an event. It is a disciplined, ongoing process.
Opsis partners with leadership teams to ensure CRM remains aligned to strategy, commercially sound, and technically robust.
We measure success not by system features delivered, nor by licences sold, but by business outcomes achieved.